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  • What services does your product design consultancy offer?
    We offer a comprehensive range of services, including concept development, prototyping, CAD Engineering and manufacturing support. For full details please see our service videos.
  • What sets your consultancy apart from others in the industry?
    Our consultancy stands out due to our multidisciplinary team, people-centric approach, and a proven track record of delivering innovative and successful product designs. Our relationship with Albright IP ensures you have advice and a design team that fully understands the intellectual property involved throughout development; while our in-house electronics team streamlines the design process, allowing changes to be made much faster than other design consultancies.
  • What is the typical timeline for completing a product design project?
    Project timelines vary based on complexity, scope, and client requirements. During our initial consultation, we'll provide a customised timeline based on the specifics of your project
  • What products or industries do you specialise in?
    Our consultancy has experience across a wide variety of industries, including consumer products, sports & fitness, pet products, health and beauty, electro-mechanical devices and more. We adapt our design approach to meet the specific needs of each industry and project. Please see our portfolio for an idea of the projects we have completed.
  • How do you ensure the protection of intellectual property (IP)?
    We take the protection of your intellectual property seriously. Before commencing any project, we establish clear agreements and confidentiality measures to safeguard your ideas and designs. We are twinned with Patent Attorney firm, Albright IP, with over 25 years of IP experience to offer advice and assistance, for more information please see visit the Blog area of our website.
  • What level of involvement can we expect during the design process?
    We encourage client involvement throughout the design process. Your input is crucial in shaping the final product. Regular updates, reviews, and approvals are built into our collaborative approach.
  • Can you work with existing product lines for redesign or improvement?
    Yes, we have experience in redesigning and improving existing product lines. We can enhance functionality, update aesthetics, and incorporate new features to breathe new life into your products. A recent example of this was our work with the world's number 1 dog tug toy brand Tug-E-Nuff.
  • What is the role of sustainability in your product design process?
    Sustainability is a key consideration in our designs. We explore eco-friendly materials, energy-efficient features, and design solutions that minimise environmental impact while maintaining product quality and performance.
  • Can you provide examples of successful products you've designed in the past?
    Absolutely. Please view our portfolio of our past projects, including case studies that highlight the challenges we faced, our design solutions, and the ultimate success of the products in the market.
  • What is your approach to incorporating user feedback into the design process?
    User feedback is invaluable. We actively seek and encourage user insights through surveys, focus groups, and prototype testing. This iterative approach ensures that the final design meets user expectations and preferences. For an example please see our UACC project, the UK's first fully accessible EV charger.
  • How do you handle unforeseen challenges during the design process?
    Design projects often come with unexpected challenges. Our team is adept at problem-solving, and we approach challenges with creativity and flexibility. Open communication with clients allows us to address issues promptly and find effective solutions.
  • Do you provide ongoing support after the product is launched?
    Yes, we offer post-launch support, addressing any unforeseen issues and collaborating on potential product updates or expansions. Our commitment extends beyond the initial design phase to ensure the long-term success of your product.
  • How do you stay within regulatory compliance when designing products?
    We stay informed about industry regulations and standards relevant to your product. Our designs are developed with compliance in mind, and we work closely with testing and certification bodies to ensure that your product meets all necessary requirements.
  • How do you approach the initial stages of product design?
    Our process typically begins with a thorough understanding of your vision, target audience, and market. We conduct market research, ideation sessions, and collaborate closely with you to define the project scope. Our team will generate ideas and concepts to help broaden the potential IP in our process and ensure the chosen design taken forward is thoroughly considered from the outset.
  • What is the client involvement in the design process?
    We believe in close collaboration; your designer will be available to liaise and discuss the project with you at all times through the development process, we hold regular reviews over phone/ video call, and our clients are always welcome to visit our Cheltenham studio (we have pretty good coffee too).
  • Can you work within specified budget constraints for product development?
    Yes, we understand the importance of budget considerations. Our team is experienced in optimising designs to meet budgetary requirements without compromising on quality or innovation. We offer a low-cost, Product Visualisation service aimed at getting new ideas to an investible and protectable point, allowing clients to complete through market research using professional design work.
  • What experience do you have in user experience (UX) within physical product design?
    User experience is integral to our design philosophy. We consider how consumers will interact with the product, ensuring that it not only looks appealing but also functions seamlessly and intuitively. We aim to make our designs as accessible and user friendly as possible, so that they can be used by many, not few. Our success in this area has been recognised by winning the Innovate UK Inclusive Innovation Award.
  • How do you handle prototyping and testing for physical products?
    We create detailed prototypes to validate design concepts and conduct rigorous testing to ensure functionality, durability, and user satisfaction. Prototyping is an iterative process that allows us to refine designs before moving to production.
  • What prototyping facilities do you have available on site?
    Our state-of-the-art prototyping facilities, include resin and filament based printers that ensure for rapid and cost effective solution to prototyping. We also have a fully kitted-out workshop where we are able to produce and test prototypes by hand using a wide range of materials.
  • How do you stay updated on the latest trends and technologies in product design?
    Our team actively engages in ongoing education, attends industry conferences, and stays connected with the latest advancements in materials, technologies, and design trends to ensure our clients receive cutting-edge and innovative solutions. We also are actively involved in sharing our work and research, regularly visiting Universities and events to talk on subjects including inclusive and accessible design.
  • How do you ensure that the final product aligns with our brand identity?
    We prioritise understanding your brand values and aesthetics. Our design process includes collaboration with your team to ensure that the final product aligns seamlessly with your brand identity and resonates with your target audience. Our team of experienced designers can also create your branding if this is a new venture, ensuring it perfectly aligns with the development of your product. For an example of this visit our Kitt Medical case study page, showcasing how our design team seamlessly created an award winning product and brand to treat Anaphylaxis in schools.
  • Can you assist with packaging design for our products?
    Yes, we offer packaging design services to ensure that your product is not only well-designed but also presented attractively on the retail shelf. Packaging design is an integral part of the overall product experience.
  • Can you assist with prototyping and manufacturing coordination?
    Absolutely. We not only create prototypes to validate and refine designs in-house, but also assist in coordinating with manufacturing partners to bring the product to market efficiently.
  • Do you assist with the transition from design to manufacturing?
    Absolutely. We provide support throughout the manufacturing phase, including coordinating with production partners, ensuring quality control, and addressing any issues that may arise during the manufacturing process. We can help manage the transition to production, overseeing the tooling, sampling and delivery of the first production batch.
  • Can you assist with materials and manufacturing considerations?
    Absolutely. We work closely with material experts and have strong relationships with manufacturing partners to ensure that the chosen materials align with the design vision and meet production feasibility.
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